Salon owner Manya Vumback wanted a logo revamp in honor of the reopening of her business. Manya’s previous logo was well-designed, but slightly dated and very wide. Manya initially wanted to work with a logo evocative of her old branding, but became open to a new identity during the process.
I wanted to embody the spirit of upscale European branding with this logo—something that would help women to feel like a trip to her salon is a real luxury. With that in mind, I chose a clean font with variable weights and focused on airy spacing and alignment. For an extra graphic touch, I embedded the V, Manya’s second initial, above the M.
- Client: Manya Vumback
- Software: Adobe Illustrator
- Services: Logo Design
- Year: 2017